Summer Festival Campaign

Overview

As part of my work with Wunderbrow, I worked on 2-3 social campaigns per month. One Example was the Summer Festival campaign.

Process

The brief the Summer Festival campaign was to create a fresh and vibrant visuals using the bestseller products. The deadline for this campaign was tight so there was no time for a photoshoot. With the product photography available, I utilised stock imagery and AI to create composite imagery of the products displayed against a clean and light background with palm leave to give a fresh, summery feel.

Impact

The team were happy with the final assets and the campaign performed well, helping to increase sales and conversions as well as strengthen the brands’ online presence.